CPD Advisory Board Member, Journalist & Media Consultant
Ponchitta Pierce is a communications expert with extensive experience in interviewing, writing, editing, research, and compiling oral histories.
– USC Center on Public Diplomacy
Ponchitta is a versatile figure who has gracefully navigated the world of media and storytelling. Her journey has taken her through the realms of television hosting, producing, journalism, and even the art of crafting compelling speeches. Her professional odyssey commenced in the vibrant realm of journalism, where she embarked on a remarkable path at the esteemed Ebony Magazine. Here, her talents found their wings, propelling her to the prestigious positions of New York Editor and New York Bureau Chief within the magazine’s influential parent company, Johnson Publications. In a world where words and visuals intertwine, Ponchitta has carved her own unique narrative, leaving an indelible mark on the landscape of media and communication.
Ponchitta’s career journey extended beyond print media into the dynamic world of broadcasting. She lent her expertise as a special correspondent at CBS News and further honed her skills at WNBC-TV in New York. There, she took the helm as the host and co-producer of the popular daily television show, “Today in New York,” offering viewers a daily dose of news and entertainment. Ponchitta’s versatility shone through as she also took on hosting responsibilities for programs broadcast on New York’s PBS affiliate station, WNET. Her presence on the airwaves brought valuable insights and engaging content to a diverse audience.
Ponchitta’s influence in the media world extends far and wide, with a multifaceted career that reaches beyond television. She’s held the role of Contributing Editor at both Parade and McCall’s magazines, bringing her unique insights and storytelling prowess to the printed page. As a Roving Editor for Reader’s Digest, she embarked on captivating journeys to uncover fascinating stories from around the world.
Her pen has graced the pages of numerous national publications, leaving an indelible mark on titles like AARP The Magazine (Modern Maturity), Family Circle, More, Newsday, and Ladies Home Journal. Through her words, she’s breathed life into a myriad of topics, engaging readers with her talent for storytelling.
Ponchitta’s commitment to preserving history and amplifying voices shines through in her contributions to “My Soul Looks Back in Wonder: Voices of the Civil Rights Experience” (AARP/Sterling Publishing). This powerful book compiles eyewitness accounts from individuals who played pivotal roles in the Civil Rights Movement, and Ponchitta’s interviews add a rich layer to this historical tapestry.
Her literary journey doesn’t stop there; her work also graces the pages of “The Leader of the Future 2: Visions, Strategies, and Practices for the New Era.” Ponchitta’s ability to capture the essence of leadership in an evolving world makes her a valuable voice in this influential publication.
Furthermore, Ponchitta has conducted insightful interviews for the book “Keep Going No Matter What: The Reginald F. Lewis Legacy: 20 Years Later.” This book delves into the remarkable story of Reginald F. Lewis, an African-American businessman who orchestrated an unprecedented $985 million leveraged buyout of Beatrice International Food Company. Ponchitta’s interviews add depth and perspective to this compelling tale of business acumen and perseverance.
With a deep commitment to community engagement, she lends her support to a range of impactful organizations. She proudly serves on the Board of Directors at WNET, where she contributes to the world of public broadcasting. Additionally, she plays a vital role in the Inner-City Scholarship Fund of the Catholic Archdiocese of New York, helping to provide educational opportunities to underserved youth.
Her dedication to global diplomacy and understanding is evident through her involvement with the USC Center on Public Diplomacy, fostering international relations and cultural exchange. She also champions the cause of affordable housing through her association with Housing Enterprise for the Less Privileged (HELP USA), ensuring that everyone has a place to call home.
Her passion for the arts finds expression in her support for the Cuban Artists Fund, where she encourages and empowers creative voices. Furthermore, she is a distinguished member of the Council on Foreign Relations, where her insights and contributions contribute to shaping the future of international policy and relations. Through her diverse and devoted involvement, she embodies the spirit of community and civic responsibility.
Ponchitta holds a Bachelor of Arts degree in journalism from the University of Southern California, where she graduated with honors (cum laude). She also enriched her academic journey by pursuing studies at Cambridge University in England.
You can find her here.